Our Philosophy

At House of Tara, we offer a more thoughtful and scientific approach to the art of beauty. With a laser focus on makeup techniques and application, the House of Tara model has helped thousands of women tell great brand stories that change perceptions, drive trust and inspire action.

We believe in empowering and inspiring people, opening new possibilities and creating African success stories. It is important to create opportunities for ourselves and our surrounding community with uncompromising integrity, care and professionalism.

Values & Ethical Principles

We possess the power to inspire, empower and create change. By embracing new technologies and pushing creative boundaries, we help our clients adapt to changes in the beauty industry. At House of Tara, we deliver superior customer service and professionalism. We are committed to delivering world-class expertise in makeup application and personal grooming.

Our approach is grounded in proprietary research, which we use to develop unique beauty products that will enhance the image of every woman in Africa. We understand that every woman is different, so we’ve made it our mission to discover new ways to highlight your most beautiful features.

Our Culture

It’s really the people that make House of Tara the kind of company it is. We hire people who are smart, driven and believe in team work. At House of Tara, we strive to maintain an open culture, where everyone is a hands-on contributor and feels comfortable sharing ideas and opinions.

From the very beginning, we have carefully cultivated a culture based on these attributes and today, our team has a strong sense of ownership borne out of a participatory decision-making process. Working at House of Tara makes you a part of beauty history and to whom much is given, much is expected.

Awards & Recognition

2014

YNaija Power List:

10 most powerful Under-40s in Business in Nigeria in 2014

2014

Young Global Leader by the World Economic Forum

2014

ELOY Awards: Beauty Brand of the Year​

2011 – 2013

Entrepreneur of the Year – Africa SMME Award

2011 – 2013

Best Innovative Idea – Nigerian Event Awards 2011

2011 – 2013

Most Outstanding Makeup Company of the Year – The Glam Essence Style Awards

2011 – 2013

Entrepreneur of the Year – The Future Awards

2011 – 2013

The Future Africa Awards: Nigeria’s Best 100

2011 – 2013

Forbes List: 20 Young Power Women in Africa in 2013